
PROFESSIONAL
AREAS OF EXPERTISE
Brand Management
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Product and Service Line Marketing
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Digital Marketing (SEO/SEM/SEA)
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Social Media Platforms and Strategy
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Business Development
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Revenue Road Map
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Budget Management
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Project Management
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Google AdWords
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Team Management
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Presentation and Group Leadership
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Copywriting and Editing
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Promotions and Campaigns
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Proposal Writing
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PR / Crisis Communications
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Reputation Management

BRAND MANAGEMENT
MARKETING & ADVERTISING
COMMUNICATIONS
AUDIENCE DEVELOPMENT
I'M
peter setaro.
PS
AWARD-WINNING MARKETER WITH 20 YEARS CPG, HEALTHCARE, B2B, HIGHER EDUCATION, BANKING AND GOVERNMENT EXPERIENCE IN AGENCY SETTINGS, AN INTERNATIONAL ENTERPRISE AND LEADING A NON-PROFIT.
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SEEKING IMMEDIATE POSITION TO LEVERAGE BRAND MANAGEMENT, AUDIENCE ENGAGEMENT, STRATEGY AND PLANNING TO DRIVE ROI AND RESULTS.
PORTFOLIO
BRANDS TO KNOW. SEE MORE >

Experience
2011 - PRESENT
CONSULTANT
Brand Marketing Specialist
Create pathways to new patrons and customers for For Good organizations.
2018 - PRESENT
PETPALS OF SOUTHERN NJ
Executive Director
Organizational leader overseeing financial, marketing and client-care services.
2011 - 2017
OXFORD COMMUNICATIONS
Account Management Supervisor
Client counsel, brand strategy, team and agency resource management, P&L responsibility for $MM book of business.
2008 - 2011
NAI GLOBAL
Director of Marketing & Public Relations
Brand resource for global enterprise, team leadership and direction, internal and external communications management.
2002 - 2008
PRINCETON PARTNERS
Senior Account Executive
Public relations and advertising AE working with banking, B2B and healthcare brands; oversee intern and junior team training.
1999 - 2001
NADOK INTERNATIONAL
Communications Director
Content development for pharmacy e-commerce platform, presentation and public relations copy creation.
MORE ABOUT ME
Here's what I can offer your team: I am a brand strategist who offers clear direction, research-based planning, active listening and crisp communication skills to every brand I interact with. I leverage years of cross-discipline and industry knowledge for every project, and excel at identifying and interacting with key audiences across multiple platforms.
Intrigued? Here's a little more about me:
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I successfully deliver on KPIs, especially topline and bottom line business results; I have a demonstrated ability to take high-level objectives and leverage data to draw out insights carried through to execution.
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I connect the digital and online world with offline channels to engage people wherever they are — truly human-to-human marketing.
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I can spot talent and guide team members to be their best selves within the organization.
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I have a proven savvy in delivering in parallel across multiple projects and ability to prioritize resource allocation based on business needs and ROI; I am decisive under pressure and tight deadlines.
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I am adept at creating and executing content development campaigns, utilizing a complete, in-depth understanding of web tools, trends, and business models to raise an organization's visibility and social media profile across social spaces.
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Call me and let's discuss what I can do for you.
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CONTACT
Looking for a highly-motivated, creative strategist with experience in brand development and crafting successful marketing and advertising campaigns? Let's talk.
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Tel: 1.732.642.6026